The strategic plan is the tool used to outline the business’ future, along with the resources and strategies necessary to achieve its objectives. It describes the vision and the way forward for the business to realize its objective, and engaging its stakeholders to achieve this common goal.

OUR APPROACH

These are the objectives of our strategic planning process:

  • Create a balanced scorecard for the strategic planning
  • Provide the platform to complete the high-level budget for the planning period
  • Road map to increase market share
  • Identify strategic alliances
  • Identify new market opportunities
  • Identify non-core business and assets

THE PROCESS

We execute our strategic planning engagements by separating them into the following components:

  1. A business session with Executive, Senior and Junior staff of the organization, to understand:
    • How they view the organization
    • Their impression of how the organization is meeting external customers critical needs
    • The extent that they believe the organization is meeting customer expectation
  2. Next, we host a workshop with your management team and selected board members. The objective of this session is to:
    • Review the feedback from the staff interviews
    • Review and discuss the economic outlook for the country, industry and competitors with its expected impact on the organization’s growth
    • Identify, discuss, and rank new business opportunities to pursue in the strategic planning period
    • Review the impact of technology on the organization and its potential to increase product distribution and penetration while lowering operating costs
    • Update balance scorecard for the strategic planning forecast period
    • Determine the capital investment requirements for the planning period
  3. Complete the strategic plan with the executive management team for presentation to the board for approval.

THE STRATEGIC PLAN

Using the building blocks from the review process, the strategic plan will include some or all of the following components:

  1. Executive summary
  2. Key strategies and balanced scorecard for the period
  3. Human capital requirements and existing resources
  4. Economic Impact Assessment
  5. SWOT Analysis
  6. PESTLE Analysis
  7. Market analysis
  8. Finance and marketing strategy
  9. IT capabilities and requirement
  10. Financial forecast – consolidated and by business segment.